You know you need stronger, high-performing marketing campaigns. It all starts with a strong strategy.
Gain clarity, get focused, and get growing by creating your unique GrowthMap. The Sprk'd GrowthMap™ gives you a 6- to 12-month marketing action plan that outlines everything you need to:
This guided online course teaches you how to implement our proven strategy framework for YOUR business over the next 6 short weeks.
Let's Get Growing!
The most effective businesses fulfill a specific niche within their chosen industries. We’ll pinpoint your strongest values, products and services and, through a detailed comparison with your competitors’ offerings, craft a content-driven platform that will distinguish you from the crowd.
End result: S.M.A.R.T. Business Goals
You’ll do an in-depth analysis of your closest competitors’ online activity, find out what’s effective and what’s not, and we’ll show you how to use that knowledge to drive your own marketing strategy.
End result: Competitive Landscape Analysis
You’ll identify your ideal target audience and create thoughtful buyer personas around their profiles. With these, you’ll be able to visualize your customers’ daily habits, and create content which specifically caters to their wants and needs.
End result: Target Audiences Defined (Personas Created)
Choosing what marketing tactics to use and when can be a tricky game to play. No matter how many tools you’re leveraging though, you want to make sure they are all working to accomplish the same goals. You’ll equip your team with a shared language to serve a common, overarching vision and you’ll choose which tactics to focus on.
End result: Tactics Identified and tone/voice defined
We’ll walk you through the process of using your newfound industry insights and buyer personas to generate content which converts — no matter which part of the marketing funnel you’re targeting.
End result: Buyer’s Journey and content mapping
You’ll put together a personalized, high-level content calendar unique to your customer that guides them through the buyer’s journey. You’ll gain the reassurance of knowing exactly what your marketing plan calls for over the next 6 months to a year.
End result: 6-12 month content calendar
What to expect over the next 10 weeks